MULTIMEDIA · STRATEGY · STORYTELLING · PRESS ·

MULTIMEDIA · STRATEGY · STORYTELLING · PRESS ·

Resume

A storyteller at heart, Imani blends journalism and strategic communications to create stories that engage and inspire.

Originally from Los Angeles, California, she began her career as a multimedia journalist, gaining experience in markets such as Los Angeles, Bakersfield, CA, Washington D.C., Phoenix, and New York, where she developed compelling, community-focused content. Highly creative and experimental, she once produced a feature on a woman with a holiday collection of close to 700 nutcracker figurines, shooting video with a Sony XD camera, GoPro, and iPhone, writing the script, editing the footage, and producing web copy entirely on her own.

In her most recent role, as the Senior Communications Associate at a national nonprofit organization, Imani crafted media campaigns and content that highlighted programs in the climate, justice, and tech industries.

Imani draws on her experience in storytelling to engage audiences and translate insights into memorable content.

Known for her curiosity, adaptability, and proactive approach, Imani thrives on collaboration and turning ideas into stories that resonate, inspire, and drive impact.

Certifications

  • A curated program offering insight into luxury brand management, consumer experience, sustainability, and innovation across LVMH’s global maisons.

  • Completed comprehensive training on social media strategy, content creation, and audience engagement.

  • Gained expertise in inbound strategies, lead nurturing, and content-driven marketing campaigns.

  • Completed a hands-on simulation that covered key digital marketing skills, including SEO, social media strategy, content creation, paid search, and analytics, applying real-world tactics to plan and execute data-driven campaigns.

  • Completed a certification on the Fundamentals of Generative Engine Optimization (GEO) with Muck Rack, demonstrating my expertise in using AI and generative models to inform strategic communications, media intelligence, and secure targeted press placements.